To relieve the pressure on the traditional Dawn Service site at Ari Burnu War Cemetery caused by increasing numbers of visitors, the Australian and New Zealand Governments, with the cooperation of the Government of the Republic of Turkey built the Anzac Commemorative Site at North Beach.
The Sphinx, a prominent outcrop so-named by the Anzacs on that first day, overlooks this site. At this site on North Beach, Australian troops of the 3rd Brigade, 1st Division AIF came ashore some minutes after the first landings at Ari Burnu and Anzac Cove to the south. They were followed by the 1st and 2nd Brigades and then by the New Zealand and Australian Division. North Beach was also a major casualty clearing station and resupply area during the campaign and the surviving Anzacs were evacuated from there during December 1915.